Business research project Literature review Example | Topics and Well Written Essays - 3500 words

Business research project - lit review ExampleThis requires that we understand the challenges that affect tourism, for example, we must understand the trends that dictate demand and supply, the evolving external environs and the need to improve capacity of tourism organizations so that they are responsive to the demands of the diverse interests it serves. Tourism relies on a cycle known as the get off cycle, which entails dreaming, researching, booking, experiencing then sharing of the experience. Dreaming occurs especially on the web when the potential runler or the touring car goes online in search of the means of travel. This could be through with(predicate) blogs, reviews or videos that inspire the potential travellers to travel. Researching then occurs when the would-be consumer or traveller narrows down on the travel options and make requests on information by querying. It is authorised as it enables the travel agent or tourist operators know the clients path towards pur chasing. Booking comes next through either online bookings or lively bookings for air travel and hotel accommodation. In evaluation of future tourism, it is important for operators to device ways of enabling the consumers comfortably find books the packages via any device mobile applications come in handy at this moment, and marketers must get to to take advantage of search advertising if they are to succeed. For example, Google has devised ways in which operators jakes add hollo numbers to mobile advertisements for companies that own call centres. This in turn has made it easier for customers to book by right clicking on the Click to call ads. Experiencing enables customers to find concierge type information as they travel and can thusly acquire other types of services. This requires tourist operators to provide reliable access to the internet as they travel with your facilities and beseech useful information for the tourists to experience and enjoy your services. Sharing of ones experience inspires others who need non experienced the phenomenon to want to consume it. It is imperative to note that most travellers read reviews from others and tourist and travel operators must take the opportunity of being part of the conversation in the sharing of this information. Technology as relevant in the tourism industry has revolutionized it more than ever before as more people have become connected to each other with most people having access to information online on travel and tourist bookings. This requires the tourism industry players to adapt and upgrade their practices and skills to meet the growing demands of the customer. Technology can be used by tourism providers to market their products and services such as destinations and the attractions on offer. The information that is provided online is important to stimulate the researcher or the would-be tourist to travel and have good memories of the travel. To reach the traveller, the operators can make us e of digital marketing through search engines, mobile phone applications or location based marketing. It is important to make the product appealing and have the best prices for the content placed in the internet. Having the requisite infrastructure to respond or meet the needs of the consumer is important for the tourism and travel operat